Abstract

This unique 3-day course empowers physicians, healthcare executives, and other professionals to expand their visibility and influence in healthcare through traditional and new media. As an attendee, you will improve your communication skills, discover how to make the most of print, live, and online communication channels, and sharpen your ability to market yourself and your body of work. Individual sessions focus on Best practices for connecting the public with your ideas and insights; Getting your book published in 2017: new challenges and options; Lectures and workshops to improve your writing and your